ShopAGOA is a multi-vendor eCommerce marketplace for selling and buying African products. Made in Liberia has partnered with ShopAGOA to provide vendors with a cost-efficient way to market and sell their products and services to the US market.

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The appetite for authentic African products has grown in the United States, largely due to a fast-growing African diaspora community. Yet finding those products has proven to be a challenge for many consumers and wholesalers. AGOA was created to help resolve that problem by affording over 40 sub-Saharan countries in Africa the opportunity to access the US market. However, many MSMEs, the largest producers of authentic African products, are finding it difficult to access the U.S. market.